PRIVACY POLICY

This Privacy Policy explains how Loopback Apparel (“Loopback,” “we,” “us,” or “our”) collects, uses, discloses and protects personal information when you visit or make a purchase through our website and related services.

1. Information we collect

We may collect information you provide directly, such as your name, email address, shipping and billing information, phone number, order details, account information and information you submit when contacting customer service.

We may also automatically collect certain technical and usage information, such as IP address, browser type, device information, pages viewed, referring URLs, approximate location derived from technical information, and interactions with our website. Cookies and similar technologies may be used for functionality, analytics and advertising purposes.

2. How we use information

·       Process and fulfil orders and payments.

·       Provide shipping, delivery and customer support.

·       Communicate about orders, returns, products and service updates.

·       Maintain and improve the website, products and customer experience.

·       Send marketing communications where permitted and according to your choices.

·       Prevent fraud, abuse, security incidents and unauthorized activity.

·       Comply with applicable legal obligations and enforce our policies.


3. Payments

Payments are processed through Shopify Payments and/or other payment providers made available at checkout. Loopback does not need to receive or store complete payment-card information to process your order. Payment providers may collect and process information according to their own privacy policies.


4. Cookies and similar technologies

We may use cookies, pixels, tags and similar technologies to keep the website functioning, remember preferences, understand website traffic, measure marketing performance and, where permitted, support advertising. You can manage certain cookie preferences through your browser and any privacy controls provided on the website.


5. How we share information

We may share information with service providers that help us operate the store, including ecommerce, payment, fulfillment, shipping, analytics, customer support, email marketing, fraud prevention and advertising providers. We may also disclose information when required by law, to protect rights and safety, or as part of a business transaction such as a merger, acquisition or sale of assets.


6. Your privacy choices

Depending on where you live and whether applicable privacy laws cover our business, you may have rights regarding access, deletion, correction, portability, restriction or objection to certain processing, and the ability to opt out of certain sales or sharing of personal information. The availability and scope of these rights varies by state.


7. California privacy rights

If applicable to Loopback and to you, California privacy law may provide additional rights concerning personal information, including rights to know/access, delete, correct, opt out of certain sale or sharing, and limit certain uses of sensitive personal information. The “Your Privacy Choices” page explains available choices and how to submit a request.


8. Data retention

We retain personal information for as long as reasonably necessary for the purposes described in this policy, including to provide services, maintain business and transaction records, resolve disputes, prevent fraud and comply with legal obligations.


9. Data security

We use reasonable administrative, technical and organizational measures designed to protect personal information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.


10. Children’s privacy

Our website is intended for a general audience and is not directed to children under 13. We do not knowingly collect personal information from children under 13.


11. Third-party websites

Our website may contain links or integrations to third-party services. Their privacy practices are governed by their own policies, not this Privacy Policy.


12. Changes to this policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised effective date.


13. Contact

For privacy questions or requests, contact: info@loopbackapparel.com

LEGAL REVIEW NOTE: This draft must be aligned with the actual technologies, vendors, advertising practices, data flows and jurisdictions applicable to Loopback before publication.